Key Responsibilities:
- Act as the primary point of contact for clients, managing their digital marketing campaigns and ensuring effective communication throughout.
- Understand clients’ business objectives and develop tailored marketing strategies to meet their goals.
- Lead the planning, execution, and optimization of marketing campaigns across various channels (SEO, PPC, social media, content marketing, email marketing, etc.).
- Collaborate with internal teams (content creators, designers, and developers) to ensure the timely and successful delivery of marketing initiatives.
- Monitor and analyze campaign performance metrics, providing clients with reports and actionable insights.
- Identify new growth opportunities for clients and recommend strategies to maximize ROI.
- Handle client onboarding, ensuring smooth transitions and understanding of services provided.
- Stay up-to-date with the latest industry trends, tools, and technologies to ensure client campaigns remain cutting-edge and competitive.
- Manage marketing budgets, ensuring effective use of resources to meet objectives.
- Resolve any client concerns or issues proactively and ensure high levels of client satisfaction.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with a focus on client management.
- Proven track record of developing and managing successful marketing campaigns across various channels.
- Strong understanding of SEO, SEM, social media marketing, and content marketing.
- Excellent communication, presentation, and client relationship management skills.
- Analytical mindset with the ability to interpret data and deliver actionable insights.
- Ability to work in a fast-paced environment, managing multiple projects simultaneously.
- Experience with marketing tools such as Google Analytics, Google Ads, Facebook Ads, and marketing automation platforms.
- Team player with strong leadership skills and a customer-centric approach.