Optional Location
Italy
Responsibilities
Develop strategies to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Build strategic relationships and partner with key industry players, agencies and vendors
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Requirements and skills
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
Experience in setting up and optimizing Google Adwords campaigns Numerically literate, comfortable working with numbers, making sense of
A sense of aesthetics and a love for great copy and witty communication Up-to-date with the latest trends and best practices in online marketing and measurement
BSc/MSc degree in Marketing or related field
Experiences in the solar industry.
About Sola X Power
Solax Power is established in 2012, we are dedicated to helping our customers transform their homes to clean energy and reducing the reliance on fossil fuels. Solax Power is a leading provider of sustainable solar and battery energy storage solutions, with a strong presence in Europe, Asia, and Africa. Now we have 2000+ employees all over the world, and we continue to attract the exceptional talent to join us. We believe that in Solax, an international organization, your career can be further improved.
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